FILM WORKS L.A. GETS MARKETING CAMPAIGN ROLLING WITH FIRST PSA
The Daily News (9/9/2011) 9/9/2011 11:02:40 AM
Film Works L.A., the marketing campaign designed to make local communities more amenable to hosting productions, has unveiled its first public service announcement. Viewable at filmworksla.com, the spot titled "Let's Keep it Here" features "Wayne's World" star Tia Carrere enumerating the economic advantages of filming in local neighborhoods as she walks down Agnes Avenue in Studio City, which is awash in production activity.
ON LOCATION: MAKING A FILM AOUT BEING FILM FRIENDLY
Los Angeles Times (3/29/2011) 5/11/2011 4:11:32 PM
It looked like any other film shoot in Los Angeles. About 70 cast and crew members converged on a neighborhood in Studio City last week. Only this wasn't just any ordinary film production. The actors, crew members and vendors were there as volunteers, donating their services to produce a short public service announcement touting the economic benefits of filming in L.A.
CALIFORNIA TOUTS INCENTIVES
Variety (3/24/2011) 5/11/2011 4:08:36 PM
Tia Carrere is helping to promote filming in Los Angeles and California. The thesp shot a pair of short public service spots Tuesday on Agnes Avenue, a quiet residential street in Studio City, for the Film Works campaign for Los Angeles and the Shoot Movies in California campaign for the state.